Assessing the Creativeness of Ideas in a Contextualized Process

Abstract

The current research context recommends employing conscious efforts to cultivate creativity. This study proposes the use of idea sheets and creativity sessions (with a change in one stage), within a contextualized process, to promote the generation of creative ideas. Following a posttest-only experimental design, the students in the experimental group proposed the problem to be solved while the control group solved a problem provided by the facilitator. The results show statistically significant differences in the idea assessment scale in the dimensions novelty, originality, and elaboration in the experimental group with respect to the control group, showing that choosing or searching for a problem to be solved can promote the generation of creative ideas.