RETORIKA KOMUNIKASI POLITIK PKS LOVERS DI SOSIAL MEDIA DALAM PERSPEKTIF DRAMATISTIK KENNETH BURKE

Abstract

The purpose o f this study provides an overview o f political rhetoric PKS Lovers communication in social media post LHI a rrested a s was charged with corruption in a bribery case kuoata meat imports, with PT Indoguna. Reputation PKS was known as the party of'clean' anti-corruptionbe gone. In Social Media, PKS was subjected to insults the haters. But the invective then got a reply from the lovers. The presence o f the PKS Lovers enliven the world o f social media. Various texts o f political communication, production by PKS Lovers, including support o f the lovers, but also became a target o f the haters. The research method used a qualitative case study methodology. The results showed the rhetoric o f political communication PKS Lovers showed PKS activity is sporadic activity, can't be managed well, and reactive. I f there is an attack, they attack, but gave the impression of fanaticism, making target fo r haters.