Studying Consumer Behavior in an Online Context: The Impact of the Evolution of the World Wide Web for New Avenues in Research

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Martinez-Ruiz, M. P., & Moser, K. S. (2019). Studying Consumer Behavior in an Online Context: The Impact of the Evolution of the World Wide Web for New Avenues in Research. Frontiers in Psychology, 10. https://doi.org/10.3389/fpsyg.2019.02731

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