The Physiological and Psychological Effects Benefits of Forest Therapy (FT) on Tourists in the Kranjska Gora Destination

Abstract

To explore the effects of forest therapy in the Kranjska Gora tourist destination, experimental research on 50 tourists was implemented. By designing and following a specific forest therapy protocol, the physiological stress markers and psychological effects on tourists were measured. The results provide clear evidence of positive effects and health benefits on tourists. Additionally, the forest therapy experience is presented through the tourists’ fit-back and perception. The research results could be very useful for destination management, tourist providers, and the development of a forest therapy tourism activities, as well as the well-being forest tourism.