E-commerce company strategic management system based on balanced scorecard with Computer Aid

Abstract

Strategic budget management is an emerging enterprise management tool oriented to corporate strategic goals. It can guarantee the efficient cooperation between various departments of the enterprise on the basis of comprehensive planning of the limited resources of the enterprise. The application of the Balanced Scorecard in the e-commerce company's strategic management system can guarantee the improvement of the effectiveness of the enterprise's strategic management system. This paper starts from the strategic planning process of the strategic management system based on the balanced scorecard, the construction of the group management and control model and the group's strategic support system with computer aid, the KPI indicator system in the strategic management system based on the balanced scorecard and the strategy based on balanced scoring. The implementation of the performance appraisal process was analyzed.