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Journal ArticleOPEN ACCESS

An Investigation of Visual Components of Packaging on Food Consumer Behavior

  • Ahani M
  • Bahrami H
  • Ahani M
Business and Economic Research (2013) 3(2)
DOI: 10.5296/ber.v3i2.3799
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Abstract

… prerequisites of measuring effects of packaging components. Accordingly, product package color, package design, and the size of the food package were identified as the fundamental …

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APA

Ahani, M., Bahrami, H. R., & Ahani, M. (2013). An Investigation of Visual Components of Packaging on Food Consumer Behavior. Business and Economic Research, 3(2). https://doi.org/10.5296/ber.v3i2.3799

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