Persuasion durch Glaubwürdigkeit

  • Becker F
  • von Rosenstiel L
  • Spörrle M
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Becker, F., von Rosenstiel, L., & Spörrle, M. (2007). Persuasion durch Glaubwürdigkeit (pp. 69–84). https://doi.org/10.1007/978-3-540-71637-2_5

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