E-Commerce Adoption Factors in Saudi Arabia

  • Al-Hudhaif S
  • Alkubeyyer A
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Some sectors in Saudi Arabia are slow in adopting eCommerce technologies for running their business transactions, and that is due to an internal set of factors (related to organizations) or an external set of factors (related to infrastructure and governmental support). We have noticed that most of the studies in this subject covered either internal factors or external factors, but not both. Moreover, most of the papers that studied eCommerce adoption factors in developing economies center on the environmental, infra structural and governmental areas only, and overlook the organizational factors, while the focus of the subject studied and researched on developed economies was organizational (SMEs and large enterprises) related adoption factors by considering the technology infrastructure and government support as taken for granted, which is not the case in developing economies. The objectives of this study are 1) to find out the level of eCommerce adoption in Saudi Arabia, and 2) to identify the factors that affect the adoption of eCommerce. By this, the output of the study can help the policy maker of ICT (Information and Communication Technology) in Saudi Arabia to direct the related activities toward the most effective local factors that will enable and leverage eCommerce potential and usage on one hand, and on the other hand the study will identify the promising local opportunities for eCommerce infrastructure providers (local banks, system integrators, IT solution providers, and major telecom operators) by discovering the distinctive eCommerce adoption factors. ABSTRACT FROM AUTHOR Copyright of International Journal of Business & Management is the property of Canadian Center of Science & Education and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)




Al-Hudhaif, S. A., & Alkubeyyer, A. (2011). E-Commerce Adoption Factors in Saudi Arabia. International Journal of Business and Management, 6(9). https://doi.org/10.5539/ijbm.v6n9p122

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