Co-Opetition and the Industrial Internet of Things: A Strategic Framework for Operational Efficiency in the Portuguese Ornamental Stone Sector

Abstract

In our rapidly globalizing and digitizing world, small and medium-sized manufacturing enterprises (SMEs) face significant challenges that compel them to adopt a co-opetition strategy—a blend of competition and collaboration. Despite their potential benefits, the high failure rates and unmet expectations of co-opetition networks highlight a significant gap in the empirical frameworks for establishing and maintaining these networks. This research seeks to address these gaps by developing a framework that enhances value cocreation in the Portuguese ornamental stone sector, integrating the latest developments in the Industrial Internet of Things (IIoT), Service-Dominant Logic (S-D Logic), and service science. Question: How can a framework integrating IIoT, S-D Logic, and service science enhance value cocreation and manage co-opetition among SMEs in the Portuguese ornamental stone sector? Methods: Theoretical insights and practical applications were synthesized to develop and validate a comprehensive co-opetition framework. This framework was tested through an experimental pilot project in the Portuguese ornamental stone sector, leveraging IIoT. Results: The implementation of the framework demonstrated significant operational efficiency, including enhanced performance, reduced production variance, and better resource utilization, indicating that integrating IIoT within co-opetition networks can effectively support SMEs. Conclusions: This study confirms the transformative impact of embedding IIoT in co-opetition networks, offering a replicable and scalable framework for other sectors. This framework addresses the empirical gap and aligns with broader socio-economic goals, setting the stage for further research into its applicability and potential across diverse industrial environments.