Navigating visibility and risk: disabled young women’s self-presentation practices on social media

Abstract

Visibility is a requirement of neoliberal postfeminist girlhood and social media is often attributed with the capacity to provide disabled young women with visibility that they lack elsewhere. While some attention has been paid to the intersections of gender and disability through the self-presentations of disabled young women who are known as disabled content creators, such as bloggers and YouTubers, this article goes beyond this to examine how disabled young women represent themselves on social media as part of their everyday practices. Using a combination of discursive textual analysis of Twitter and Instagram accounts and semi-structured interviews with five disabled young women, I explore how affordances such as Twitter retweets play a key role in how disabled young women navigate their visibility online as part of their self-presentation practices. I argue that visibility is potentially risky and disabled young women’s social media use is shaped by concerns about harassment and questions about the ‘legitimacy’ of their disabled identities that operate at the intersections of gender, disability and race, stemming from their experiences of ‘systemic disbelief’. Finally, I situate these self-representation practices within the context of the COVID-19 pandemic.