Strategi Perubahan Sosial dalam Perspektif Dakwah

Abstract

Social change is a necessity that is not negotiable. This change is a variation onthe way of life that has been accepted together, both because of changes in geographicalconditions, culture, population composition, ideology and because of new discoveries insociety. This study uses the literature study method and the results of this study are socialchanges in the context of the propaganda of the Prophet Muhammad SAW is somethingreal and the results can be seen until now. The strategy he applied was by: 1) building a mosque as a base for the struggle and mobilization of the people; 2) bring together two major groups, namely Muhajirin and Ansar, to form the solidity of the people who standon the same flatform: faith; 3) establish communication with Jewish leaders as elders ofone of the social entities in Medina; and 4) made an agreement with the Jews in Medinawhich contained policies to build Muslim social stability. The importance of the currentda'wah movement for the creation of khoiru ummah is by carrying out social changessuch as those practiced by the Prophet Muhammad.