Conference ProceedingsOPEN ACCESS

Determinants of Online Purchase Intention in Indonesia

  • Hariadi S
  • Rahayu S
Proceedings of the 18th International Symposium on Management (INSYMA 2021) (2021) 180
DOI: 10.2991/aebmr.k.210628.028
N/ACitations
Citations of this article
26Readers
Mendeley users who have this article in their library.

Abstract

… In addition, this study will also look at how 7 perceived risk factors affect online purchase intention. Johnston & Kong (2011) identify the importance of online customer experience for …

Cite

CITATION STYLE

APA

Hariadi, S., & Rahayu, S. (2021). Determinants of Online Purchase Intention in Indonesia. In Proceedings of the 18th International Symposium on Management (INSYMA 2021) (Vol. 180). Atlantis Press. https://doi.org/10.2991/aebmr.k.210628.028

Register to see more suggestions

Mendeley helps you to discover research relevant for your work.

Already have an account?

Save time finding and organizing research with Mendeley

Sign up for free