… where it grew into examining the entire marketplace in terms of consumers and entrepreneurs. We use the word, entrepreneurs, deliberately here and our work has examined how the 1-…
CITATION STYLE
Viswanathan, M., & Sreekumar, A. (2017). Marketing and Poverty Alleviation: Synergizing Research, Education, and Outreach through the Subsistence Marketplaces Approach. Markets, Globalization & Development Review, 2(4). https://doi.org/10.23860/mgdr-2017-02-04-02
Mendeley helps you to discover research relevant for your work.