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Value Co-Creation in Travel Industry: Examining the Impact of Operand and Operant Resources on Actor Experience

  • Tariq A
  • Rashid Y
  • Waseem A
Journal of Management Sciences (2020) 7(1) 31-46
DOI: 10.20547/jms.2014.2007103
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Abstract

… Co-creation tools involve software usage, availability of computers and the internet connection. This might be because customers are more concerned with the package outcome and the outcome comes out faster with more options with these tools. For example, the use of …

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Tariq, A., Rashid, Y., & Waseem, A. (2020). Value Co-Creation in Travel Industry: Examining the Impact of Operand and Operant Resources on Actor Experience. Journal of Management Sciences, 7(1), 31–46. https://doi.org/10.20547/jms.2014.2007103

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