Collectivism and Organizational Citizenship Behavior

Abstract

Present studies on Organizational Citizenship Behavior (OCB) have expanded substantially in contents of society and culture. Collectivism may affect One's Self-Control and self-enhancement. This Paper compared the common points and differences between concepts and dimensions of OCB in the west countries and China, reviewed previous research results and explained how the collectivism cultural effect on OCB in China which as a typical collective cultural country.