Graphic Design

In this subdiscipline: 4 papers
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Popular papers

  1. In the past, design has most often occurred fairly far downstream in the development process and has focused on making new products aesthetically attractive or enhancing brand perception through smart, evocative advertising. Today, as innovation's…
  2. Since its initial publication in 1970, Design Methods has been considered the seminal work on design methodology. Written by one of the founders of the design methods movement, it has been highly praised in international journals and has been…
  3. In this paper, we describe "Experience Prototyping" as a form of prototyping that enables design team members, users and clients to gain first-hand appreciation of existing or future conditions through active engagement with prototypes. We use…
  4. Many of the management tools and techniques used in service businesses were designed to tackle the challenges of product companies. Although they are valuable to service managers, they aren't sufficient for success. In this article, Harvard Business…
  5. In the past, design has most often occurred fairly far downstream in the development process and has focused on making new products aesthetically attractive or enhancing brand perception through smart, evocative advertising. Today, as innovation's…

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