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Christy Jones

  • Director, Marketing and Communications
  • American Society of Appraisers
  • 1PublicationsNumber of items in Christy's My Publications folder on Mendeley.
  • 7Followers

About

Christy Jones is the Director of Marketing and Communications for the American Society of Appraisers (ASA), the oldest and only major international appraisal organization representing all of the disciplines of appraisal specialists. Christy leads the communications team in strategic development and implementation of ASA's marketing and communications efforts with input from the Board of Governors and other stakeholders. She oversees the department's efforts in public relations, advertising, social media, and publications/collateral production. Christy brings nearly 10 years of marketing experience to her position at ASA. Prior to joining ASA, she was Membership Manager for the Community Anti-Drug Coalitions of America (CADCA) where she managed the administration and implementation of all member recruitment and retention programs. Her previous experience includes marketing plan research and production, external communications, media relations, and social media strategy development. Christy is an active member of the American Society of Association Executives (ASAE) and the American Marketing Association (AMA). She holds a Bachelor of Arts in Argicultural Economics from the University of Maryland and both a Masters in Business Management and a Masters in Business Administration from University of Maryland University College. She currently resides in Herndon, VA. Specialties Branding, market research, marketing and communications plan development and implementation, social media strategy integration, external communications, project management, data analytics

Recent publications

  • Developing a Marketing Strategy for Nonprofit Organizations: An Exploratory Study

    • Pope J
    • Isely E
    • Asamoa-Tutu F
    N/AReaders
    N/ACitations

Professional experience

Director, Marketing and Communications

American Society of Appraisers

October 2009 - Present

Education

Doctorate of Business Administration

Walden University

January 2011 - Present

MS Management, MBA

University of Maryland University College

August 2003 - December 2007(4 years)

BS, Agriculture and Natural Resource Economics

University of Maryland

August 1996 - May 2001(5 years)

Groups

Followers (7)

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