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Kem Zhang

  • PhD
  • Associate Professor
  • University of Science and Technology of China School of Management
  • 0ReadersNumber of instances of Kem's publications in Mendeley libraries. Updated daily.
  • 24PublicationsNumber of items in Kem's My Publications folder on Mendeley.

Research interests

Mobile CommerceSocial CommerceE-CommerceIT Adoption & Adiction

Followers (1)

Following (1)

Publications (5)

  • Consumer participation and gender differences on companies’ microblogs: A brand attachment process perspective

    • Zhang K
    • Benyoucef M
    • Zhao S
    N/AReaders
    N/ACitations
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  • Understanding Consumer Participation on Companies’ Brand Microblogs

    • Zhang K
    • Benyoucef M
    • Zhao S
    N/AReaders
    N/ACitations
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  • Understanding the Influence of IT Habit in Brand Communities within Microblogs

    • Zhang H
    • Zhang K
    • Lee M
    • et al.
    N/AReaders
    N/ACitations
  • A theory of planned behavior perspective on blog service switching

    • Zhang K
    • Zhao S
    • Lee M
    • et al.
    N/AReaders
    N/ACitations
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  • Understanding the blog service switching in Hong Kong: An empirical investigation

    • Zhang K
    • Cheung C
    • Lee M
    • et al.
    N/AReaders
    N/ACitations
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Professional experience

Associate Professor

School of Management, University of Science and Technology of China

January 2012 - Present

Education history

PhD

Department of Information Systems, City University of Hong Kong

September 2006 - October 2010(4 years)