Magy seif el-Nasr PhD

Associate Professor

Northeastern University

Location
Boston, Massachusetts, United States
Discipline
Computer and Information Science
Interests
User Experience Research Adaptive Game Design Creative Design - Theatre Improvisation and Game Design
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About

Magy Seif El-Nasr earned her Ph.D. degree from Northwestern University in Computer Science and her Master of Science degree in Computer Science from Texas A&M University. Her research focuses on enhancing game designs by developing tools and methods for evaluating and adapting game experiences. Magy received multiple grants to support her research. She has published over 60 international peer reviewed articles on her work. In addition, her work has received several awards and recognition within the Game Industry and Interactive Narrative Communities. Notably, she received Best Paper Award at the International Conference of Virtual Storytelling 2003. Her work is internationally known and cited in several game industry books, including Programming Believable Characters for Computer Games (Game Development Series) and Real-time Cinematography for Games. Magy has also received Leadership Excellence Award and Research Excellence Award from Texas A&M University. She is the managing editor of the International Journal of Arts and Technology and is an associate editor for ACM’s Computers in Entertainment and IEEE Transactions on Computational Intelligence and AI in Games; she has chaired and organized several workshops including, American Association of Artificial Intelligence (AAAI) Symposium on Artificial Intelligence and Interaction Entertainment, which became its own conference: AIIDE (Artificial Intelligence and Interactive Digital Entertainment), and conferences, including International Conference on Entertainment Computing 2011 (General Co-Chair) and ACM Advances in Computer Entertainment Technology (ACE) 2009 (PC Co-Chair). Magy is currently working on several game research projects in collaboration with Electronic Arts, Relic Entertainment, Ignite Play, Vidigami, and Pixel Ante.
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Publications

User studies

Lameman B, El-Nasr M, Drachen A, Foster W, Moura D, Aghabeigi B

Proceedings of the International Academic Conference on the Future of Game Design and Technology - Futureplay '10 (2010)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Game Analytics: Maximizing the Value of Player Data

Seif El-Nasr M, Drachen A, Canossa A

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Interaction, Narrative, and Drama Creating an Adaptive Interactive Narrative using Performance Arts Theories

Seif El-nasr M

Interaction Studies (2007)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

An Ambient Intelligence Interactive Dance Experience

Seif El-Nasr M, Vasilakos T

Studies in Computational Intelligence (SCI) (2007)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Chapter 30: Study of Interactive Narrative from User’s Perspective

Milam D, Seif El-Nasr M, Wakkary R

Handbook of Digital Media in Entertainment and Arts (2009)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Chapter 22: Believable Characters

Seif El-nasr M, Bishko L, Zammitto V, Nixon M, Wei H, Vasilakos T

Handbook of Digital Media in Entertainment and Arts (2009)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Chapter 7: Lighting Design Tools for Interactive Entertainment

Seif El-Nasr M, Zupko J

Multimedia Services in Intelligent Environments - Integrated Systems (2010)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

A Scientific Look at the Design of Aesthetically and Emotionally Engaging Interactive Entertainment Experiences

Seif El-nasr M, Morie J, Drachen A

Affective Computing and Interaction: Psychological, Cognitive and Neuroscientific Perspectives (2010)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Intelligent Adaptive Lighting – Enhancing the Video Game Experience

Seif El-Nasr M, Zupko J, Rao C, Almedia P

Artificial Intelligence for Computer Games (2011)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Learning and Emotional Intelligence in Agents

Seif El-Nasr M, Ioerger T, Yen J

Proceedings of AAAI fall symposium on Emotional Intelligence (1998)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Agents, Emotional Intelligence and Fuzzy Logic

Seif El-Nasr M, Yen J

Proceedings of the 17th Annual Meeting of the North American Fuzzy Information (1998)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Incorporating Personality into a Multi-Agent Intelligent System for Training Teachers

Yin J, Seif El-Nasr M, Yang L, Yen J

Proceedings of the Fourth International Conference on Intelligent Tutoring Systems (1998)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

A Fuzzy Emotional Agent for Decision-Making in a Mobil Robot

Seif El-Nasr M, Zkubic M

Proceedings of Fuzz-IEEE (1998)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Emotionally Expressive Agents

Seif El-Nasr M, Ioerger T, Yen J, House D, Parke F

Proceedings of Computer Animation (1999)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Alipes: A Swift Messenger in Cyberspace

Widyantoro D, Yin J, Seif El-Nasr M, Wang L, Zacchia A, Yen J

AAAI Spring Symposium (1999)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

PETEEI: A PET with Evolving Emotional Intelligence

Seif El-Nasr M, Ioerger T, Yen J

Autonomous Agents (1999)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Story Visualization Techniques for Interactive Drama

Seif El-Nasr M

AAAI Spring Symposium (2002)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Real-Time Lighting Design for Interactive Narrative

Seif El-Nasr M, Horswill I

International Conference on Virtual Storytelling (2003)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Expressive Lighting and Interactive Entertainment

Seif El-Nasr M, Horswill I

International Conference on Multimedia and Expo (2003)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Light AI

Seif El-Nasr M

AAAI Workshop on Game AI (2004)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

A User-Centric Adaptive Story Architecture – Borrowing from Acting Theories

Seif El-Nasr M

Advances in Computer Entertainment Technology ACE (2004)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

A Scalable and Extensible Interactive Scenario Architecture for Distributed Command and Control Simulations

Seif El-Nasr M, Jones R, McNeese M

Proceedings of 2004 Command and Control Research and Technology Symposium (2004)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Visually Directing User’s Attention in Interactive 3D Environments

Seif El-Nasr M, Rao C

Siggraph Poster Session (2004)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Utility of Automatic Lighting Design in 3D Immersive Training Environments

Seif El-Nasr M

24th Army Science Conference (2004)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Intelligent Lighting for a better gaming experience

Seif El-nasr M, Zupko J, Miron K

CHI 2005, Interactivity (2005)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Utility of Automatic Lighting Design in Game

Seif El-Nasr M

Game Developers Conference (2005)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Learning through Game Modding

Seif El-Nasr M, Smith B

Games Learning and Society (2005)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Visual Attention patterns in Games

Yan S, Seif El-Nasr M

Symposium of Eye Tracking Applications (2006)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

DigitalBeing: an Ambient Intelligent Dance Space

Seif El-Nasr M, Vasilakos T

IEEE Interantional Conference on Fuzzy Systems (2006)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Using Game Modding to promote and provide basic IT skills to a female audience

Yucel I, Zupko J, Seif El-Nasr M

Games, Learning, and Society (2006)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Fun and Games: On the Process of Game Design

Seif El-Nasr M, Gross J

In the Proceedings of Designing Interactive Systems (DIS) (2006)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Middle-to-High School Girls as Game Designers – What are the Implications?

Seif El-Nasr M, Yucel I, Zupko J, Tapia A, Smith B

Microsoft Academic Days on Game Development (2007)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Engaging Passion for Computing: Using Virtual Gaming Environments to Motivate Girls to Follow IT Career Paths

Tapia A, Seif El-nasr M, Yucel I, Zupko J, Maldonado E

The International Federation for Information Processing (IFIP) Working Group 8.2/9.5 (2007)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Gaming for Girls: An Action-Research Intervention

Tapia A, Seif El-Nasr M, Yucel I, Blodgett B

Playing to Win: The Business and Social Frontiers of Videogames (2008)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

A Tool for Adaptive Lighting Design

Seif El-Nasr M, Zupko J

Sandbox Siggraph (2008)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Exploring Non-Verbal Behaviors Using Acting Methods

Seif El-Nasr M, Wei H

International Conference on Interactive Storytelling (2008)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Looking at the Interactive Narrative Experience through the Eyes of the Participants

Milam D, Seif El-Nasr M, Wakkary R

International Conference on Interactive Storytelling (2008)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

System for Interactive Automated Lighting (SAIL)

Zupko J, Seif El-Nasr M

Foundations of Digital Games (2009)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Gestural Turing Test: A Motion-Capture Experiment for Exploring Nonverbal Communication

Ventrella J, Seif El-Nasr M, Aghabeigi B, Overington R

AAMAS 2010 International Workshop on Interacting with ECAs as Virtual Characters (2010)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Avatars with Improved Social Signaling

Isbister K, Seif El-Nasr M, Ventrella J

CHI 2010 Workshop on Designing and Evaluating Affective Aspects of Sociable Media to Support Social Connectedness (2010)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Exploring Quantitative Methods for Evaluating Sports Games

Zammitto V, Seif El-Nasr M, Newton P

CHI 2010 Workshop on Brain, Body and Bytes: Psycho physiological User Interaction (2010)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Authoring Tangible Interactive Narratives Using Conceptual Hyperlinks

Tanenbaum J, Tanenbaum K, Seif El-Nasr M, Hatala M

Foundations of Digital Game (FDG) – Workshop on Intelligent Narrative Technologies III (2010)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

The Effect of Age, Gender, and Previous Gaming Experience on Customization activities within games

Erfani M, Seif El-nasr M, Milam D, Aghabeigi B, Lameman B, Riecke B et al.

Grace Hopper Celebration of Women in Computing (2010)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

User Experience Research for Sports Games

Zammitto V, Seif El-Nasr M

GDC Summit on Games User Research (2010)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Understanding the Underlying Patterns: Teaching Scientific Thinking through Building Games

Seif El-Nasr M, Maygoli T

Second International Conference on Science and Society (2010)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

DelsArtMap: Applying Delsarte’s Aesthetic System to Virtual Agents

Nixon M, Pasquire P, Seif El-Nasr M

Intelligent Virtual Agents (2010)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Visualing and Understanding Players’ Behavior in Video Games: Discovering Patterns and Supporting Aggregation and Comparison

Moura D, Seif El-Nasr M

GDC Submit on Games User Research

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Experiencing the Reading Glove

Tanenbaum J, Tanenbaum K, Antle A, Seif El-Nasr M, Hatala M

Tangible, Embedded, and Embodied Interaction ’11 (2011)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Body Buddies: Social Signaling through Puppeteering

Seif El-nasr M, Isbister K, Ventrella J, Aghabeigi B, Hash C, Erfani M

HCI International (2011)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

FLAME - A Fuzzy Logic Adaptive Model of Emotions

Seif El-Nasr M, Yen J, Ioeger T

Autonomous Agents and Multi-agent Systems (2000)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Interactive Narrative Architecture Based on Filmmaking Theory

Seif El-Nasr M

International Journal on Intelligent Games and Simulation (2004)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Automating Lighting Design for Interactive Entertainment

Seif El-Nasr M, Horswill I

ACM Computers in Entertainment (2004)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Learning Through Game Modding

Seif El-Nasr M, Smith B

ACM Computers in Entertainment (2006)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Education, IT, Girls, and Game Modding

Yucel I, Zupko J, Seif El-Nasr M

ITSE International Journal of Interactive Technology and Smart Education Journal, Special Issue on Smarter Use of Technology in Education (2006)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Intelligent Lighting for Game Environments

Seif El-Nasr M, Horswill I

Journal of Game Development (2005)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Applying Principles from Performance Arts for an Interactive Aesthetic Experience

Seif El-Nasr M

Intelligent Agent Magazine (2005)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Dynamic Lighting for Tension Design in Games

Seif El-Nasr M, Niedenthal S, Kenz I, Almedia P, Zupko J

Game Studies: the International Journal of Computer Game Research (2006)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Engagement, Interaction, and Drama Creating an Engaging Interactive Narrative Using Performance Arts Theories

Seif El-Nasr M

Interaction Studies (2007)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

DigitalBeing – Using the Environment as an Expressive Medium for Dance.

Seif El-Nasr M, Vasilakos T

An International Journal on Information Sciences, Informatics and Computer Science Intelligent Systems Applications, Special Issue on Ambient Intelligence (2008)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Process Drama in the Virtual World - A Survey

Seif El-Nasr M, Vasilakos T, Robinson J

International Journal of Arts and Tehcnology (IJART) (2008)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Assassin's Creed - A Multi-cultural Read

Seif El-Nasr M, Al-Saati M, Milam D, Niedenthal S

Loading (2008)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Dynamic Intelligent Lighting for Directing Visual Attention in Interactive 3D Scenes

Seif El-Nasr M, Vasilakos T, Rao C, Zupko J

IEEE Transactions on Computational Intelligence and AI in Games (2009)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Ambient Intelligence on the Dance Floor

Seif El-Nasr M, Vasilakos T

International Journal of Cognitive Informatics and Natural Intelligence (IJCiNi) Special Issue on Ambient Intelligence and Arts (2009)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Understanding the Underlying Patterns: Teaching Scientific Thinking through Building Games

Seif El-Nasr M, Maygoli T

The International Journal of Science in Society (2010)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Projecting tension in virtual environments through lighting

Seif El-Nasr M

Proceedings of the 2006 ACM SIGCHI international conference on Advances in computer entertainment technology - ACE '06 (2006)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Visual attention in 3D video games

Seif El-nasr M, Yan S

Proceedings of the 2006 symposium on Eye tracking research & applications - ETRA '06 (2006)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Understanding and evaluating cooperative games

Seif El-Nasr M, Aghabeigi B, Milam D, Erfani M, Lameman B, Maygoli H et al.

Proceedings of the 28th international conference on Human factors in computing systems - CHI '10 (2010)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Analysis of Level Design ' Push & Pull ' within 21 games Categories and Subject Descriptors Patterns in Games

Milam D, Seif El-Nasr M

Foundations of Digital Games (2010)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Visualizing and Understanding Players ’ Behavior in Video Games : Discovering Patterns and Supporting Aggregation and Comparison

Moura D, Seif El-Nasr M, Shaw C

SIGGRAPH (2011)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Measuring the Impact of Knowledge Gained from Playing FPS and RPG Games on Gameplay Performance

Joorabchi M, Seif El-nasr M

International Conference on Entertainment Computing ICEC (2011)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

The Effect of Privacy on Social Presence in Location- based Mobile Games

Behbahani P, Seif El-Nasr M

International Conference on Entertainment Computing ICEC (2011)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Effect of Camera and Object Motion on Visual Load in

Milam D, Seif El-nasr M, Moura D, Bartram L

International Conference on Entertainment Computing ICEC (2011)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

A Deeper Look at the use of Telemetry for Analysis of Player Behavior in RTS Games.

Gagne, A., Seif El-Nasr, M., Shaw C

International Conference on Entertainment Computing ICEC (2011)

  • -- Readers Readers not available. This publication is not currently accessible in the Mendeley catalog.

Professional experience

Associate Professor

Northeastern University

July 2011 - Present

Assistant Professor

Simon Fraser University

July 2007 - August 2011 (4 years 1 month)

Education history

Northwestern University

PhD

May 2003 - Present