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Magy seif el-Nasr

  • PhD
  • Associate Professor
  • Northeastern University
  • 0ReadersNumber of instances of Magy's publications in Mendeley libraries. Updated daily.
  • 73PublicationsNumber of items in this person’s My Publications folder on Mendeley.

Research interests

User Experience Research Adaptive Game Design Creative Design - Theatre Improvisation and Game Design


Magy Seif El-Nasr earned her Ph.D. degree from Northwestern University in Computer Science and her Master of Science degree in Computer Science from Texas A&M University. Her research focuses on enhancing game designs by developing tools and methods for evaluating and adapting game experiences. Magy received multiple grants to support her research. She has published over 60 international peer reviewed articles on her work. In addition, her work has received several awards and recognition within the Game Industry and Interactive Narrative Communities. Notably, she received Best Paper Award at the International Conference of Virtual Storytelling 2003. Her work is internationally known and cited in several game industry books, including Programming Believable Characters for Computer Games (Game Development Series) and Real-time Cinematography for Games. Magy has also received Leadership Excellence Award and Research Excellence Award from Texas A&M University. She is the managing editor of the International Journal of Arts and Technology and is an associate editor for ACM’s Computers in Entertainment and IEEE Transactions on Computational Intelligence and AI in Games; she has chaired and organized several workshops including, American Association of Artificial Intelligence (AAAI) Symposium on Artificial Intelligence and Interaction Entertainment, which became its own conference: AIIDE (Artificial Intelligence and Interactive Digital Entertainment), and conferences, including International Conference on Entertainment Computing 2011 (General Co-Chair) and ACM Advances in Computer Entertainment Technology (ACE) 2009 (PC Co-Chair). Magy is currently working on several game research projects in collaboration with Electronic Arts, Relic Entertainment, Ignite Play, Vidigami, and Pixel Ante.

Followers (24)

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Following (20)

  • Hassen Gharbi

    Hassen GharbiNortheastern University

  • Shree Durga

    Shree DurgaNortheastern University

  • Carrie Heeter

    Carrie HeeterMichigan State University Department of Telecommunication Information Studies and Media

  • Susan Gold

    Susan Gold

  • Yusuf Pisan

    Yusuf PisanUniversity of Technology Sydney

  • Lennart Nacke

    Lennart NackeUniversity of Ontario Institute of Technology

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Publications (5)

  • Game Analytics: Maximizing the Value of Player Data

    • Seif El-Nasr M
    • Drachen A
    • Canossa A
  • User studies

    • Lameman B
    • El-Nasr M
    • Drachen A
    Get full text
  • Chapter 30: Study of Interactive Narrative from User’s Perspective

    • Milam D
    • Seif El-Nasr M
    • Wakkary R
  • An Ambient Intelligence Interactive Dance Experience

    • Seif El-Nasr M
    • Vasilakos T
  • Interaction, Narrative, and Drama Creating an Adaptive Interactive Narrative using Performance Arts Theories

    • Seif El-nasr M

Professional experience

Associate Professor

Northeastern University

July 2011 - Present

Assistant Professor

Simon Fraser University

July 2007 - August 2011(4 years)

Education history


Northwestern University

May 2003 - Present