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Nataly Levesque

  • PhD Student
  • Laval University
  • 1PublicationsNumber of items in Nataly's My Publications folder on Mendeley.
  • 5ReadersNumber of instances of Nataly's publications in Mendeley libraries. Updated daily.

Other IDs

Research interests

Human BrandBrand ImageSocial MediaeWOMProximity MarketingE-loyaltyRFID

Co-authors (3)

  • John Maltby
  • Aaron Ahuvia

Publications (1)

  • The impact of Proximity Marketing on consumer reaction and firm performance: A conceptual and integrative model

    • Levesque N
    • Durif F
    • Boeck H
    • et al.
    N/AReaders
    0Citations

Education

Ph. D Student

Universite Laval

January 2016 - Present

Ph. D Student

Universite Laval

January 2016 - Present