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The Ninh Nguyen

  • Full-time Lecturer
  • Vietnam University of Commerce
  • 3h-indexImpact measure calculated using publication and citation counts. Updated daily.
  • 22CitationsNumber of citations received by The Ninh's publications. Updated daily.

Research interests

Services marketingGreen marketingConsumer decision makingPro-environmental behaviour

Co-authors (12)

Publications (5)

  • Cash or cashless?

    • Dinh V
    • Nguyen H
    • Nguyen T
    N/AReaders
    N/ACitations
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  • Marketing International Scholarly Journals to Vietnamese Researchers

    • Nguyen T
    • Nguyen H
    • Nguyen H
    N/AReaders
    N/ACitations
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  • The influence of Vietnamese consumers’ altruistic values on their purchase of energy efficient appliances

    • Nguyen T
    • Lobo A
    • Greenland S
    N/AReaders
    N/ACitations
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  • The Proliferation of Piracy in the Publishing Supply Chains of Emerging Countries: A Study in Vietnam

    • Nguyen T
    • Nguyen T
    • Nguyen H
    • et al.
    N/AReaders
    N/ACitations
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  • Young consumers’ green purchase behaviour in an emerging market

    • Nguyen T
    • Lobo A
    • Nguyen B
    N/AReaders
    N/ACitations
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Professional experience

Full-time Lecturer

Vietnam University of Commerce

November 2007 - Present

Education history

PhD (Business)

Swinburne University of Technology

September 2014 - Present

Master of Commerce (Marketing)

Swinburne University of Technology

February 2010 - September 2011(2 years)