Abstract
Three explanations were explored for the finding that people prefer the middle option rather than the extremes when choosing from an array of similar options. In Study 1, 68% chose the middle item from a set of three highlighters and three surveys, whereas 32% chose an item from either end, p
Cite
CITATION STYLE
APA
Shaw, J. I., Bergen, J. E., Brown, C. A., & Gallagher, M. E. (2000). Centrality preferences in choices among similar options. Journal of General Psychology, 127(2), 157–164. https://doi.org/10.1080/00221300009598575
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