Journal article

Confronting the challenges of corporate entrepreneurship: Guidelines for venture managers

Ginsberg A, Hay M ...see all

European Management Journal, vol. 12, issue 4 (1994) pp. 382-389

  • 64

    Readers

    Mendeley users who have this article in their library.
  • 46

    Citations

    Citations of this article.
Sign in to save reference

Abstract

This article addresses two important questions: First, what has been the overall track record of internal corporate venturing? Second, why do some organizations do much better at internal corporate venturing than others? After discussing the paradoxical nature of corporate entrepreneurship and the difficult managerial challenge that it presents, Ari Ginsberg and Michael Hay examine the historical track record of corporate venturing activities. Although they acknowledge the important role of senior managers in creating an entrepreneurial climate, they argue that corporate entrepreneurship is both a 'top down' and a 'bottom up' process reliant on the initiatives emanating from below as much as on the creation of a receptive climate from above. In taking this position, they maintain that venture managers can do much more than may be commonly acknow- ledged in contributing to the success of corporate entrepreneurship. To this end, the authors recommend specific steps that venture managers can take to protect the autonomy and flexibility of the venture, so as to increase the likelihood of its success. ?? 1994.

Get free article suggestions today

Mendeley saves you time finding and organizing research

Sign up here
Already have an account ?Sign in

Find this document

Get full text

Authors

  • Ari Ginsberg

  • Michael Hay

Cite this document

Choose a citation style from the tabs below

Save time finding and organizing research with Mendeley

Sign up for free