The paper considers the development of the culture of new mobility in Russia from the perspective of the quantitative analysis of the changes occurring in the structure of traffic movements and flows and communication using mobile phones, the internet, and other mobile gadgets. The culture of mobility is defined as a set of the interactions which are carried out apropos and during mobility. It is argued that the culture of new mobility in Russia is specified by the processes of 'individualization' and 'networked individualism'. This conclusion is inferred from the rapid growth of individualized automobility, from the considerable increase in international tourism and from the widespread prevalence of mobile gadgets as indispensable attributes of everyday life. © 2012 Copyright Taylor and Francis Group, LLC.
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