Factors affecting prosocial behavior

  • Baer R
  • Goldman M
  • Juhnke R
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Abstract

Established 4 experimental treatments to compare the effects on helping behavior of brief interpersonal contact and responding to a minor request. Ss were 75 male and 26 female business persons and customers using elevators in a large downtown office building. The Ss overheard one confederate (C1) give a second confederate (C2) incorrect information. Ss who had first responded to a minor request of the C2 were more likely to help this C2 a second time by correcting the false information than were Ss of whom the minor request was not made (p < .001). However, Ss who had very brief verbal contact with the C2 were also significantly more likely to correct the false information. Results further indicate that after verbal contact, Ss were not more likely to help a C other than the one with whom the initial contact was made. Results are discussed in terms of several theoretical conceptions dealing with prosocial behavior. (PsycINFO Database Record (c) 2012 APA, all rights reserved)

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Authors

  • Robert Baer

  • Morton Goldman

  • Ralph Juhnke

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