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Journal Article

The financial impact of boycotts and threats of boycott

  • Paul Sergius Koku
  • Aigbe Akhigbe
  • Thomas M. Springer
Journal of Business Research (1997) 40(1) 15-20
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Paul Sergius Koku, Aigbe Akhigbe, & Thomas M. Springer. (1997). The financial impact of boycotts and threats of boycott. Journal of Business Research, 40(1), 15–20.

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