Mobile shopping has not been widely deployed because of many factors like expensive connection fees, trouble in treating accounts, exposure of personal information and lack of products information. In this paper, we propose two schemes for promoting mobile phone shopping considering the attributes of security, instant connectivity and personalization. The one scheme is used for reducing connection fees and offering instant connectivity, and the other is used for enhancing password security against shoulder surfing attack during inputting of password on the clients mobile phone. To support the proposed schemes, we develop two kinds of mobile applications that considered interoperability and then apply them to a shoes mobile shopping mall. A client side personalization application shows its efficiency by reducing the data transmission time compared with a non-personalization scheme. A novel password system application also shows its security against shoulder surfing attack.
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