Media, Culture & Society, vol. 31, issue 2 (2009) pp. 325-330
The article discusses the significance of the political economy tradition in the study of media and communications. Accordingly, the kind of research is pertinent as inequality continues to exist in the digital environment, where a great number of worldwide Web prime content providers still belong to a few conglomerates. Political economy research is likely to be recommended, but it requires a critical review of its strengths and shortcomings. Moreover, political economy tradition is rooted in Marxist historical materialism.
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