Market Orientation

  • Kohli A
  • Jaworski B
  • 10


    Mendeley users who have this article in their library.
  • N/A


    Citations of this article.

Author-supplied keywords

  • contextual ambidexterity
  • environmental dynamism
  • market orientation
  • organizational context

Get free article suggestions today

Mendeley saves you time finding and organizing research

Sign up here
Already have an account ?Sign in

Find this document


  • Ajay K Kohli

  • Bernard J Jaworski

Cite this document

Choose a citation style from the tabs below

Save time finding and organizing research with Mendeley

Sign up for free