Skip to content
Journal article

Marketing’s Contribution to Business Strategy: Market Orientation, Relationship Marketing and Resource Advantage Theory

Hunt S, Lambe C...(+2 more)

International Journal of Management Reviews, vol. 2, issue 1 (2000) pp. 17-43

  • 1


    Mendeley users who have this article in their library.
  • N/A


    Citations of this article.
  • N/A


    ScienceDirect users who have downloaded this article.
Sign in to save reference

Find this document

There are no full text links

Cite this document

Choose a citation style from the tabs below