Journal article

Marketing’s Contribution to Business Strategy: Market Orientation, Relationship Marketing and Resource Advantage Theory

Hunt S, Lambe C ...see all

International Journal of Management Reviews, vol. 2, issue 1 (2000) pp. 17-43

  • 1


    Mendeley users who have this article in their library.
  • N/A


    Citations of this article.
Sign in to save reference

Get free article suggestions today

Mendeley saves you time finding and organizing research

Sign up here
Already have an account ?Sign in

Find this document

There are no full text links


  • S.D. Hunt

  • C. Jay Lambe

Cite this document

Choose a citation style from the tabs below

Save time finding and organizing research with Mendeley

Sign up for free