Measuring message propagation and social influence on

  • Ye S
  • Wu S
  • 198


    Mendeley users who have this article in their library.
  • 90


    Citations of this article.


Although extensive studies have been conducted on top of online social networks (OSNs), it is not clear how to characterise information propagation and social influence, two types of important but not well defined social behaviour. This paper presents a measurement study of 58 M messages collected from 700 K users on, a popular social medium. We analyse the propagation patterns of general messages and show how breaking news (Michael Jackson's death) spread through Twitter. Furthermore, we evaluate different social influences by examining their stabilities, assessments, and correlations. This paper addresses the complications and challenges we encounter when measuring message propagation and social influence on OSNs. We believe that our results here provide valuable insights for future OSN research. Copyright © 2013 Inderscience Enterprises Ltd.

Get free article suggestions today

Mendeley saves you time finding and organizing research

Sign up here
Already have an account ?Sign in

Find this document

Get full text


  • Shaozhi Ye

  • S. Felix Wu

Cite this document

Choose a citation style from the tabs below

Save time finding and organizing research with Mendeley

Sign up for free