Rapid Implementation of a Smokers’ Quitline Fax Referral Service in an Urban Area

  • Steven L. Bernstein
  • Saba Jearld
  • Deepa Prasad
 et al. 
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PURPOSE: To increase use of fax referral services to a state smokers' quitline.

DESIGN: Program evaluation.

SETTING: A populous urban county.

SUBJECTS: Smokers older than 17 years.

INTERVENTION: In January 2005, a state-funded smoking cessation center began to offer training and technical assistance to clinical sites to expand tobacco control services.

MEASURES: Proportion of each county's smokers referred to quitline.

RESULTS: Prior to program onset, only one Bronx provider had made a fax referral to the quitline. In 2006, 943 fax referrals were made, representing 0.5% of all smokers in the county. This was a higher proportion than any other state county with an adult population exceeding 250,000. Bronx smokers are 2.47 times more likely to be fax-referred to the quitline than other smokers in New York.

CONCLUSION: A program consisting of training and technical assistance, and emphasizing systems change, can markedly increase providers' use of quitline referral services.

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  • Steven L. Bernstein

  • Saba Jearld

  • Deepa Prasad

  • Patricia Bax

  • Ursula Bauer

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