THEORY BUILDING FROM CASES : OPPORTUNITIES AND CHALLENGES diverse

  • Eisenhardt K
  • Graebner M
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Abstract

This article discusses the research strategy of theory building from cases, particularly multiple cases. Such a strategy involves using one or more cases to create theoretical constructs, propositions, and/or midrange theory from case-based, empirical evidence. Replication logic means that each case serves as a distinct experiment that stands on its own merits as an analytic unit. The frequent use of case studies as a research strategy has given rise to some challenges that can be mitigated by the use of very precise wording and thoughtful research design.

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Authors

  • Kathleen M Eisenhardt

  • Melissa E Graebner

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