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Family vacation decision making over the family life cycle: A decision and influence structure analysis

by Robert M. Cosenza, Duane L. Davis
Journal of Travel Research ()
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Abstract

This article reports the results of research which examined family vacation decision making over the life cycle in terms of both decision and influence structures. The study utilized a relatively new methodology for measuring dyadic dominance in the purchase decision. Both influence and decision structures appear to vary across states in the FLC. Future research implications of the present study are explored.

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