Where more R&D dollars should go

ISSN: 00178012
3Citations
Citations of this article
7Readers
Mendeley users who have this article in their library.

Abstract

Companies are expecting to spend more on R&D this year, but they're putting it in the wrong place - too much on new project development and not enough on the basic research that will produce tomorrow's revenues.

Cite

CITATION STYLE

APA

Scinta, J. (2007). Where more R&D dollars should go. Harvard Business Review, 85(7–8).

Register to see more suggestions

Mendeley helps you to discover research relevant for your work.

Already have an account?

Save time finding and organizing research with Mendeley

Sign up for free