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Journal Article

Trickster: myth and magic in great ads

  • Cooper P
  • Patterson S
Admap (2001) (April 2001)
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Abstract

Trickster archeype lurks in much great advertising, art, religion, politics and entertainment.

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APA

Cooper, P., & Patterson, S. (2001). Trickster: myth and magic in great ads. Admap, (April 2001).

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