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Journal Article

Adobe Mobile Experience Survey : What Users Want from Media , Finance , Travel & Shopping

  • Adobe
Finance (2010) (October)
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Abstract

Designed to help businesses gain actionable insights on how to improve the mobile user experience. This first-of-its-kind, quantitative study measures mobile user characteristics, behavior, preferences, satisfaction levels and other experiential factors across four key consumer categories: 1) Media & Entertainment; 2) Financial Services; 3) Travel; 4) Consumer Products/Shopping

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APA

Adobe. (2010). Adobe Mobile Experience Survey : What Users Want from Media , Finance , Travel & Shopping. Finance, (October). Retrieved from https://www1.scene7.com/registration/s7adobemstudy.asp?src=AdobeB2CMobile_PR&id=70180000000fy80

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