Abstract
SWOT (i.e. Strengths, Weaknesses, Opportunities, Threats) analysis is considered as an important tool to conduct a strategic planning process by providing an internal and an external context analysis. However, these analyzes are based on the brainstorming of decision makers which may lead to subjectivity problems. Therefore, this paper aims to propose a new SWOT analysis model based on the fuzzy analytic network process (ANP) that deals with the subjectivity shortcoming.
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CITATION STYLE
Souli, M., Badreddine, A., & Romdhane, T. B. (2017). A new model to implement a SWOT Fuzzy ANP. In Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics) (Vol. 10350 LNCS, pp. 446–452). Springer Verlag. https://doi.org/10.1007/978-3-319-60042-0_49
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