Epigenetic economics dynamics in the internet ecosystem

Abstract

We are witnessing a very rapid development of mobile telephone-related sectors, firms and technologies on the Internet. The changes being perceived at the present time are characterized by their high speed, giving rise to high velocity markets and high velocity environments. In such environments, a number of dynamics are not explained by evolutionary principles. This chapter focuses on the dynamics observed in the Internet ecosystem as an illustration of the abrupt changes occurring in these high velocity environments. The goal of this chapter is to analyze the evolution and dynamics observed in the business groups discussed in the book, determining how these expand and diversify their activities, in what we refer to as epigenetic dynamics. Our aim is to understand how epigenetic dynamics of the business groups mentioned above address change in response to variations in their environments. With it, we intend to provide a comprehensive view of the trends and dynamics observed in the Internet ecosystem.