Business Model Design: Lessons Learned from Tesla Motors

  • Chen Y
  • Perez Y
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Abstract

Electric vehicle (EV) industry is still in the introduction stage in product life cycle, and dominant design remains unclear. EV companies, both incumbent from the car industry and new comers, have long taken numerous endeavors to promote EV in the niche market by...

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Chen, Y., & Perez, Y. (2018). Business Model Design: Lessons Learned from Tesla Motors (pp. 53–69). https://doi.org/10.1007/978-3-319-79060-2_4

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