Consumer Behaviour Analysis in Online Music Purchases in Indonesia by Implementing 7P’s Marketing Strategy Using Quality Function Deployment (QFD)

  • Ariyani R
  • Yusnitasari T
  • Oswari T
  • et al.
N/ACitations
Citations of this article
43Readers
Mendeley users who have this article in their library.

Abstract

… needs. 3. Literature Review 3.1. Consumer Behavior … Page 4. 60 Rizki Ariyani et al.: Consumer Behaviour Analysis in Online Music Purchases in Indonesia by Implementing 7P's Marketing Strategy Using Quality Function Deployment (QFD) wishes …

Cite

CITATION STYLE

APA

Ariyani, R., Yusnitasari, T., Oswari, T., Diah Kusumawati, R., & Mittal, S. (2019). Consumer Behaviour Analysis in Online Music Purchases in Indonesia by Implementing 7P’s Marketing Strategy Using Quality Function Deployment (QFD). American Journal of Engineering and Technology Management, 4(3), 57. https://doi.org/10.11648/j.ajetm.20190403.11

Register to see more suggestions

Mendeley helps you to discover research relevant for your work.

Already have an account?

Save time finding and organizing research with Mendeley

Sign up for free