Skip to main content
Journal ArticleOPEN ACCESS

A Trichotomy of Content Consumers Based on Liquid/Solid Consumptions and Individual/Collective Ownership

  • Kitazawa R
  • Ono A
Japan Marketing Journal (2023) 43(1) 29-41
DOI: 10.7222/marketing.2023.035
N/ACitations
Citations of this article
2Readers
Mendeley users who have this article in their library.

Cite

CITATION STYLE

APA

Kitazawa, R., & Ono, A. (2023). A Trichotomy of Content Consumers Based on Liquid/Solid Consumptions and Individual/Collective Ownership. Japan Marketing Journal, 43(1), 29–41. https://doi.org/10.7222/marketing.2023.035

Register to see more suggestions

Mendeley helps you to discover research relevant for your work.

Already have an account?

Save time finding and organizing research with Mendeley

Sign up for free