Benefits of Employees Social Network Sites Profiles for Job Applicants

Abstract

This paper investigates the benefits of social network site (SNS) profiles of employees for candidates. The research is interested in identifying the value of information contained within SNS profiles to applicants. The knowledge that potential candidates use SNS profiles during the employment seeking process is important for companies to know how to use such profiles successfully. The digitalization and change of the labor market are new circumstances for companies. That needs innovative and new solutions to support the employment seeking process. The research used an online survey for target group with 362 respondents per analyzed item. This research provides a deeper insight into the operations of SNSs profiles and provides explanations as to how and why individuals use SNSs.