In this chapter we build on the previous chapters to discuss how customer interaction with services has evolved, how this evolution is impacting customer behaviours and expectations, the complex relationship customers have with service providers regarding data, and what this means for financial service providers today and in the future.
CITATION STYLE
Blakstad, S., & Allen, R. (2018). Service Consumers. In FinTech Revolution (pp. 327–337). Springer International Publishing. https://doi.org/10.1007/978-3-319-76014-8_21
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