Visibility strategies for scientific production in open access journals: A systematic literature review

Abstract

One of the main purposes of publication is to influence on the new generation of knowledge through citation. Publishing is not enough: to transcend it is necessary to be cited. However, the issue is complex and requires attention on several points; one of them is the strategies of visibility that allow future citations. This systematic literature review (SLR) aims to analyze articles about citation impact, published between 2016 and 2018, filed on Scopus and Web of Science databases, to identify visibility strategies for scientific literature. The paper focuses on three aspects: the context and type of studies, the strategies used, and recommendations to increase citation impact in open access journals. Among the findings, it is possible to highlight the use of the Internet for visibility because of its tools. Also, the article recommends different strategies to be replicated in this type of publications.