Behavior Modeling

Abstract

Behavior modeling, also often called Behavior Modeling Training (BMT), has become one of the most widely used and well researched psychologically based training interventions. Behavior modeling is widely used for interpersonal skills training and is a common component of many management training programs. The approach is based on Bandera’s social learning theory. Social learning theory emphasizes four component processes: (1) attention, including modeled events and observer characteristics, (2) retention, including symbolic coding, cognitive organization, symbolic rehearsal, motor rehearsal), (3) reproduction, including physical capabilities, self-observation of reproduction, accuracy of feedback, and (4) motivation, including external, vicarious and self-reinforcement. Vicarious reinforcement occurs when a trainee sees a model being reinforced for using certain behaviors. Behavior modeling typically involved five steps: modeling, retention, rehearsal, feed back, and transfer of training. Controlled Vocabulary Terms Bandera’s social learning theory; behavioral modeling