A Survey of Social Media Techniques in Tourism Industry

Abstract

The developing functioning of social media in the field of the travel industry has been expanding on rising investigations of different topics lately. This takes a look at reviews and analyzes the study courses specializing in the world of social media in tourism. Through an in-depth literature assessment, this paper identifies with what we realize approximately social media in tourism and recommends a destiny research schedule on this very phenomenon. The paper indicates that the study on social media in tourism continues to be in its very early stages. And therefore, it is vital to inspire comprehensive research into the influence and the effect of social media (as part of tourism management/advertising and marketing approach) on all aspects of the tourism enterprise that consists of neighborhood communities and to illustrate the financial contribution of social media to the tourism industry.