Use of Innovative Technologies in the Promotion and Marketing of Asian Tourism Destinations: Sample of Turkey Destination

  • Ödemiş M
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Abstract

In this chapter, it has been sought to illustrate what innovative technologies are mainly used in marketing and branding of Turkey destination, whether these tools are transformed into a …

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Ödemiş, M. (2022). Use of Innovative Technologies in the Promotion and Marketing of Asian Tourism Destinations: Sample of Turkey Destination. In Handbook of Technology Application in Tourism in Asia (pp. 559–577). Springer Nature Singapore. https://doi.org/10.1007/978-981-16-2210-6_26

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