Agricultural Business Innovation with New ICT: Case Studies of Fujitsu, Spread and MimosaTEK

Abstract

Recently, the world has been faced four big issues: over population, depletion of natural resources, climate change and food wastage. To solve these crises, agricultural business has been globally noticed as an important application field of new ICT such as Internet of Things (IoT) and artificial intelligence (AI). New ICT is expected to solve various issues related to agricultural business, which include increasing yield optimisation, improving crop protection, optimising food supply chains and so on. We conduct three case studies, which are the Fujitsu case (in Japan) as an existing big ICT company, the Spread case (in Japan) as a plant factory venture company and the MimosaTEK case (in Vietnam) as an IoT venture company. We analyse the direction of agricultural ICT and agricultural business innovation in Asia.