Abstract
The objective of this research was to evaluate the process of purchase, search and evaluation of apps in the two main mobile stores available in Brazil, Google Play Store and iPhone App Store. It takes place in Brazil, from September to October of 2012. Sixteen users were selected based on a socio-demographic profile. The results helped to evaluate the overall opinion and attitude of the Brazilian users regarding each system. The debriefing confirmed issues in both stores, some similar between them but others quite particular. It also helped to indentify some minor's preferences regarding each task in each store. © 2013 Springer-Verlag Berlin Heidelberg.
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CITATION STYLE
Prata, W., Montalvão, C. R., & Quaresma, M. (2013). Usability testing of mobile applications store: Purchase, search and reviews. In Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics) (Vol. 8015 LNCS, pp. 714–722). https://doi.org/10.1007/978-3-642-39253-5_80
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